Welcome Writers

I’m Zoe. I write romance novels (fifty-six and counting), and I give workshops on genre fiction writing. For a long time, I said I’d never write a non-fiction book, but as I say in the foreword to Romance Your Brand, I’m obviously a liar.


My first book, Romance Your Brand, is ON SALE in ebook format for Black Friday at Apple BooksKoboBarnes & NobleAmazon, and Google Play!

Or if you prefer paperback, get Romance Your Brand in print from Amazon.com, Amazon.ca, Amazon.co.uk, Barnes & Noble, and BookDepository.com!

For the first time ever in print, I break down how I plan a series—something I’ve done ten times over. Romance Your Brand is an adaptation of an intensive four-week course, now available to authors everywhere. This book covers:

  • high-concept pitches
  • taglines and blurbs
  • world building and casts of characters
  • writing the first book in a series
  • finding comparable series and covers
  • how to write towards future marketing
  • and why ALL OF THE ABOVE should be considered before you write a single word

The audiobook is also available now! Currently at Apple Books, Kobo, Google Play, Chirp, Audible/Amazon, and libraries near you via Hoopla.

I narrated this myself, hence why it says READ BY THE AUTHOR in big pink letters on the cover. A grateful note of appreciation to my sister, Amanda, for indulging in my idea that I could step very far outside my area of expertise and do this. It took three times longer than I thought, and required a few emergency rescues along the way, but I’m so pleased with how it turned out. (I may ask someone else to record the next one? Dunno. That remains to be seen! Have a listen and let me know what you think.)


If you would like to stay in touch, sign up for my writer email newsletter (I’ll try to send out short, super helpful monthly writing biz advice! I may only send a Christmas note, who knows. Give it a whirl!) or follow me on Instagram, Facebook or YouTube, where I have some publishing and marketing tip videos.

What’s my angle? I write series. Lots of them, with lots of books in most of them. In the digital marketplace, where books are linked by metadata, a long running series can make the difference between a writing dream and a writing career.

I want to help you get there. I’m available for in-person workshops for conferences, and I have three books on this topic as well. I hope they’re helpful!

~ Zoe York (SEALs of Summer, SEALs of Summer 2, Pine Harbour), aka Ainsley Booth (Prime Minister, Hate F*@k, The Playing Game)